Infographics are the visual data that have a combination of images, texts, and graphs that have some information about a specific brand. Infographics are used to gain more search results and for the process of getting more traffic to the website. In SEO, an infographic is used to build a backlink and to improve organic search rankings. Moving forward in a current marketing scenario, infographics are more popular among marketers and SEOs, and it comes stronger than before.
According to recent SEO research, infographics get more likes and get shared on social media 3 times more than the other contents.
What are the three main elements to consider while creating an infographic?
- Great Design
The first main thing to make an infographic viral, it should be professionally designed and attract many viewers.
- Interesting statistics
A good infographic should contain interesting statistics that must cover the selected topic.
Outreach and promotion matter, if the infographic does not contain good promotion, then the above two elements are considered useless. So, good social media promotion and email outreach are important for your infographic to reach more people.
Building Backlinks through an infographic
Building backlinks helps to improve your website’s SEO but it requires more time and patient. There are different link-building strategies used in OFF-page SEO for the ranking factor. Guest posts, article submissions, broken links, writing testimonials, are some of the tactics used for building a backlink.
Infographics are another powerful link-building strategy, that can increase website traffic and improve domain authority by boosting SEO.
Most of the studies say more than 40% traffic rate is from well-designed infographics that contain attractive visual content.
If you are creating an infographic, then go with the trending topic and try to cover all statistics and show a good visualization to increase the interest of your audience. So, there will be a chance of more shares from your audience.
Steps involved in creating Infographic Backlinks.
Check out the what are steps involves in creating a backlink from the infographic to improve the SEO and to improve the website rankings.
- Design an attractive infographic
- Publish your infographic
- Share your infographic on different platforms
- Promote your infographic
- Reach more bloggers and influencers
- Submit in free infographic submission directories
- Submit your infographic in a press release
- Share with your contacts.
Backlinks are for the website’s ranking factor and to get more organic traffic to the website. The traffic is directly related to the quality of the backlinks that your website has and the authority websites that you get links from. The better backlinks provide better traffic.
While crawling your website, Google bots always looking for the website’s backlinks and analyze in what ways your website or webpage gets connected to another website. Since there are hundreds of ranking factors are there but backlinks are considered as one of the most important SEO metrics.
Check out the some of the smart ways to get a proper backlinks from the authoritative websites for your business website.
Tips to earn proper backlinks
Broken Link-Building method
The broken-link building method is one of the perfect ways of building a backlink. Here you can contact the webmaster to report certain broken links on their website. And here you have an option to replace your own website link. This links are high quality links and the chances of getting a backlink from them are high because you are doing a favour to the webmaster by reporting a broken links in their website.
For this, you need to do more research on broken links and find the relevant websites in your niches.
Building Backlinks through infographics
Building backlinks through the infographic are one of the popular ways of bringing more traffic to your website through the internet. Infographics are a great choice for building a proper backlink because everyone get attracted to the visual data than a normal blog post. Publishing an infographic on Fiverr, Mashable and SlideShare bring more traffic to your source page.
Design a nice infographic on a trending topic with a statistical data with the help of tools available on online like Canva and publish it on a well-known platform to build a links.
To reach a new audience, guest posting is one of the effective ways. Publishing an article on a popular website gives more exposure to your content among the new readers that brings more organic search. Also, this will increase your website’s growth and online reputation.
Publishing a guest post on a regular basis is one of the popular ways of building a backlink to your website.
Next to infographic submission, article submission is also the best way of gaining a proper backlink from the authorized site. By using this technique, you can find new link building opportunities to your website.
Promote your content
If you have great content with you, then you should know how to promote it in a right way, to reach more online readers. Promoting your content on social media like Twitter, Facebook, Linked In, etc.