Infographics are the visual data that have a combination of images, texts, and graphs that have some information about a specific brand. Infographics are used to gain more search results and for the process of getting more traffic to the website. In SEO, an infographic is used to build a backlink and to improve organic search rankings. Moving forward in a current marketing scenario, infographics are more popular among marketers and SEOs, and it comes stronger than before.
According to recent SEO research, infographics get more likes and get shared on social media 3 times more than the other contents.
What are the three main elements to consider while creating an infographic?
- Great Design
The first main thing to make an infographic viral, it should be professionally designed and attract many viewers.
- Interesting statistics
A good infographic should contain interesting statistics that must cover the selected topic.
Outreach and promotion matter, if the infographic does not contain good promotion, then the above two elements are considered useless. So, good social media promotion and email outreach are important for your infographic to reach more people.
Building Backlinks through an infographic
Building backlinks helps to improve your website’s SEO but it requires more time and patient. There are different link-building strategies used in OFF-page SEO for the ranking factor. Guest posts, article submissions, broken links, writing testimonials, are some of the tactics used for building a backlink.
Infographics are another powerful link-building strategy, that can increase website traffic and improve domain authority by boosting SEO.
Most of the studies say more than 40% traffic rate is from well-designed infographics that contain attractive visual content.
If you are creating an infographic, then go with the trending topic and try to cover all statistics and show a good visualization to increase the interest of your audience. So, there will be a chance of more shares from your audience.
Steps involved in creating Infographic Backlinks.
Check out the what are steps involves in creating a backlink from the infographic to improve the SEO and to improve the website rankings.
- Design an attractive infographic
- Publish your infographic
- Share your infographic on different platforms
- Promote your infographic
- Reach more bloggers and influencers
- Submit in free infographic submission directories
- Submit your infographic in a press release
- Share with your contacts.