All websites are battling to secure their position on search engines and practicing dozens of SEO factors to rank #1 on Google. In this high competition, backlinks are considered as the main SEO factor, which builds more trust and confidence among users as well as search engines.

Many website owners and marketers consider search engine optimization as the gravity of ranking factor and link building attains its first position. Let’s, explore the importance of SEO backlinks

SEO backlinks are important as they are a good signal to Google and make it consider your content is valuable. If a website earns additional backlinks, then the website content is worth ranking well on the SERPs.

How to Earn backlinks?

Backlinks come under the off-page SEO strategy, one of the essential components for the ranking factor. Backlinks are normally earned in three basic ways.

1. Natural Links

Obtaining backlinks in a natural way doesn’t bring any action from the website owner. Natural backlinks are the best way, that no one has a role in obtaining a link from their website. Natural links tender the organic search, and backlinks in a natural way are considered as a high-quality backlinks.

2. Manual Links

Obtaining a backlink in a manual way acquires some earning activities from the website owner. For example, links obtained from the Guest Posts. Make sure, gaining manual links requires permission from the website owners and it should be coming from the website relevant to your business and content.

3. Self-created Links

Self-created backlinks are the links creating while posting a new blog, commenting on a blog, or submitting on an online directory. Self-created backlinks are the simplest way and sometimes consider as “black-hat EO” that negatively impact the website reputation.

Mostly these links come under the “no-follow” type.

Are Backlinks Important for SEO?

The answer is yes. Backlinks are 100 % important for SEO. But it is not about quantity, only quality matters.

Getting one or two high-quality links from the authorized website is much better than getting a thousand backlinks from a non-worthy site. Apart from the quality backlinks, well-optimized content, and website structure, helps to secure the first position in SERP.

Need of SEO Backlinks:

Backlinks act as the navigation for two websites.  Check out the importance of having an SEO backlink in your website.

• Backlinks play a crucial role in search engine ranking factors.
• Backlinks are referred to as positive “signals” or votes”.
• Building high-quality and relevant backlinks increase the organic search results.
• Backlinks help your website to reach a greater number of relevant users among your business networks.
• Backlinks influence the website ranking.
• Backlinks will strengthen your website organically.